Square Dance Marketing
In an entry back in February, I talked about a square dance marketing meeting in Southern California. It was held on March 2, 2003, and I finally found some details here. The presenters were:
- Jim Hensley, the CALLERLAB Foundation’s marketing consultant
- Michael Streby, a USDA officer from San Diego
- Eric Henerlau, a caller from Northern California
- Ted Tardie
- Chuck Meyers, a finance professional
- the (unidentified) website author…(I think it might be Michael Hanrahan, the owner of the godance.us domain)
They videotaped the meeting, and that tape may be available in the future. You can check out the preliminary outline that the site’s author prepared here; it’s not fleshed out, but it looks like there might be some good thought triggers if you’re thinking about how to market square dancing.
The March 2003 marketing meeting website author was Michael Hanrahan, at least according to the name at the bottom of the screens. Jim Hensley also spoke at the OKC NSDC and had quite a few thought provoking comments. We’re going to try something similar in our Central District. It would be nice to get the videotape or at least a more fleshed out ‘whitepaper’ or something similar.
–hjp
Yes that meeting (and one before and smaller meetings since) was organized and sponsored by me. I also was a presenter and the MC. We have videotapes of this meeting, and of the first meeting in August a few months earlier at which we had other marketing experts, callers and several others). I’m still passionate about marketing square dancing and would love to work with others also. [We have a master copy of the video tapes and haven’t quite figured out how to make copies other than one-by-one which doesn’t seem viable. The video tapes are very useful for anyone interested in marketing square dancing — and we’d be very happy to share them if you know of a service that would make a few copies.] Eric Henerlau has available copies of part of his presentation on Word. If you have a square dance promotion project we might be able to work together. Michael Hanrahan